Pheromones are mysterious little chemical sensors that are supposed to have a lot to do with whether or not we are attracted to people. They may also play a big part in the way people react to houses.

If you have a house on the market, it will be important to ensure that the pheromone factor is as high as possible--so that the prospects who come inside will involuntarily pull out their checkbooks and offer to pay your asking price. A good real estate agent can give you some important hints about maximizing your home's ability to attract buyers. This could mean completely airing out every room to eliminate musty odors, or allowing enough time for freshly painted walls to lose that telltale toxic smell.

Unless you are already compulsively neat, you may need to make temporary changes in your housekeeping habits to ensure that your home is both fresh-smelling and sparkling clean. Sometimes this will involve hiring a professional cleaning service. Give your real estate agent the space to speak candidly about what you need to do to make your house looks its best.

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John Thurman, ABR, GRI, CRS
Heart of Texas Realty
13810 Bluff Lane
San Antonio, TX 78216
Phone #: (210) 481-6767
Fax #: (210) 496-2354
John@HeartofTexasRealty.com

John Thurman, ABR, GRI, CRS, is the Broker/Owner of Heart of Texas Realty and Talk Show Host of the San Antonio Business Makers, the San Antonio Movers and Shakers, and the Military City USA Radio Shows on News-Talk 930 KLUP. He specializes in assisting families’ relocate either across the country or across the street. He is the Charter President of the Rotary Club of San Antonio at The Dominion, Founder and Chairman of Gateway San Antonio Corridor, Inc, and Founder of the First Voice Networking For Realtors in San Antonio.

San Antonio’s Most Listened To Realtor and Host on News-Talk 930 KLUP.

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